So You’re an Online-Based Adult Business That’s Not Using #AdultSexEdMonth to Your Advantage?

In case you haven’t heard, June is #AdultSexEdMonth. It’s a month full of sharing credible sex information to make people smarter about sex. As I believe, the more you know, the more you enjoy it. Most people can’t find a clitoris or a P-spot with two hands and a flashslight. I don’t mean to be condescending or smarmy; almost everyone has gotten lousy sex ed when they were kids, and none at all after they became adults.

SSD ASEM sponsored post screenshotEven though we’re a third of the way into #AdultSexEdMonth, there are three spots available for #AdultSexEdMonth Social Media Sponsors. Each sponsor gets a 300X300 banner ad placed in the right margin of every page. Even if you can’t shell out a Benjamin, there are other more affordable sponsorship levels. What better way to attract your target market and support an effort that’s aligned to your company’s mission and boosting its social media marketing?

There’s also the social media marketing advantage that costs relatively nothing except a wee bit of time and content marketing budget you’ve devoted to it.

If you pay an agency or freelancer to create blog content (talk to me if you’re looking for someone to do that), boost your ROI by posting it on Twitter and Facebook with the #AdultSexEdMonth hashtag. You don’t need to create brand-new content just for #AdultSexEdMonth. Break out those blog posts going back to July 1, 2013, and get them recirculated. They WILL be brand-new to new people. Almost every single post is getting retweeted on Twitter an average of 3-4 times. Based on three key retweeters, that’s a potential 11,740 extra sets of eyes that are seeing your posts. Plus, I’ve attracted 100 new Twitter followers organically to my sex blog Twitter account (@GoodDirtyWoman).

SSD ASEM stories by topic screenshotPlus, tweeted story links get indexed on the #AdultSexEdMonth Stories by Topic page. It’s like an Encyclopedia Brittanica of sex information. It gets quite a bit of activity from readers on the site and from search engine referrals. As of Sunday, June 8, 300 articles on a wide range of topics were indexed on the page. They’re quality inbound links. I’ve seen lots of referrals from it to my sex blog, A Good Woman’s Dirty Mind.

You may have noticed that I haven’t talked much about Facebook, Pinterest and Tumblr. I use them sparingly for this blog, my sex blog, and for #AdultSexEdMonth. Generally, I consider them poor ROIs, especially for Facebook sponsored posts and ads. I have found Twitter and StumbleUpon the most effective and cost-efficient media tools. It’s a topic I’ll discuss in future posts.

What are you waiting for? Jump in to boost your online visibility by following…

#AdultSexEdMonth website
#AdultSexEdMonth on Twitter – @AdultSexEdMonth
#AdultSexEdMonth on Facebook

And reach out to me to find out how I can make this online/social media marketing magic happen for you.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s